Why Printing Black On Labels Can Be Tricky

Black ink is a necessity in label printing!

While black ink is an integral part of the ‘four-color process’ printing (CMYK = cyan, magenta, yellow, and ‘key’ black), using black ink only to print large areas of a label won’t achieve the right shade of black. Instead, we must mix the black ink with another color to create a “rich black,” which looks more saturated than blank ink.

How to Choose the Perfect Tone of Black

Black ink works perfectly for printed text but not for more extensive areas since it tends to have a charcoal gray tone. For this reason, designers tend to add a small amount of extra color to the mix to create a rich black, which can be applied in several combinations.

  • Cool black: increasing the cyan color in a black container by 40% will give you what is known as rich, cool black. This color tone has subtle blue or cool undertones, giving it a deeper, more refined appearance.
  • Warm black: augmenting the magenta color in a black container by 40% will produce warm black. This is subtle and dozy compared to the neutral or cool black tone.
  • What is a PMS Spot Color, and How can I use it with Different Tones of Black?

    A PMS spot color, also known as the Pantone Matching System (PMS), is a standardized color system used in printing and design. Instead of creating colors by mixing the four standard ink colors CMYK, a spot color is a pre-mixed, specific colored ink used in the printing process.

    There are multiple choices of PMS black colors, so it’s always best to look at a physical color standard guide when looking for a color. Remember! An RGB (Red, Green, Blue) screen color simulation can’t match the physical Pantone color standards!

    What Types of Materials Are Suitable for Black Ink?

    The correct label materials are essential when printing with black tones because the material’s color can alter the ink’s appearance. Depending on the desired look, durability, and application, several materials work well when using black ink for labels. Some label materials suitable for black ink include:

    • White gloss paper: this material is ideal for black ink because it is bright and can work with strong contrasts. Its shiny surface improves the visibility of the black ink, making it pop.
    • Matte paper: this label material can make the letters on the paper appear more subtle. This one is perfect for a more refined and natural look.
    • Clear labels: allow the product or surface to show through, with a white underprint on the bottom; black ink can provide a modern look to a label, mainly when applied with textures.
    • Brown kraft paper: black ink can contrast nicely with the natural brown of this paper and can be perfect for portraying logos or information.

    Consolidated Label Co. has a Graphic Measures International (GMI) certificate in our printing facilities. This means that we follow the standards of color reproduction and can help with more information on four-color process printing, spot colors, and other inquiries.

    Black is The New Black

    Black ink can be an essential tool when creating a custom label. Understanding how different materials interact with black ink is critical to improving its appearance. With the right approach, black ink can make your labels stand out and help them have a bold contrast to a subtle, minimalistic look.