Custom Flexible Packaging

What is flexible packaging?

Flexible packaging is a product labeling solution that has become popular due to their durable and pliable material. Flexible packets can be filled with a liquid, solid or semi-solid making it a suitable for a variety of industries.

What are some of the most popular types of flexible packaging?

Below are just some of the most popular types of flexible packaging we’ve seen for the pharmaceutical, nutraceutical, vitamin, bath & beauty, food, and beverage industries.

• Sachets (packets)
• Bar wrappers
• Pouches
• Bags
• Flex sticks (stick packs)
• Blister packaging
• Wraps
• Pillow pouches
• Flexible trays
• Envelopes

What are the benefits of using flexible packaging?

Flexible packaging requires no actual label as the graphics and information print directly onto the packaging material. Not only do they showcase high-quality graphics, but the packaging also protects the contents from foreign substances with an air-tight seal. Custom flexible packaging provides various markets a way to possibly reduce packaging costs. This is all while impressing consumers with its design and function.

What kinds of products utilize flexible packaging?

Because of its convenience and versatility, flexible packaging is an ideal option for many industries and their products including:

• Food: Protection against moisture and oxygen extends the shelf life of highly perishable products and foods like cheese, chips, snack bars, candy, jerky, dressings, condiments, and sauces.
• Beverage: Stick packs and other flexible packaging that are printed on high-barrier films with airtight seals are popular options for single-serve drink mixes, coffee, tea, sugars, and sweeteners.
• Personal care & cosmetics: High-density, moisture- and oil-resistant material make flexible packaging an attractive option for sample pouches and packets of creams, lotions, hair products, makeup, skincare products, beard care products, soap, wipes, and more.
• Nutraceuticals & Pharmaceuticals: Single-use medications, packets of supplements, protein bars and mixes all need to be protected from elements such as moisture, oxygen, and light by their flexible packaging materials.
• Cleaning and automotive products: Flexible packaging made with chemical-resistant and chemical-safe materials are perfect for products like single-use detergents, washes and soaps, degreasers, chemical powders, pool care products, sanitizers, waxes, and floor and surface cleaners.

What are stick packs?

Stick packs are a new and exciting type of flexible packaging. Named for its long and slender shape, stick packs are a type of vertical form, fill and seal (FFS) pouching. FSS pouch packaging requires an automated assembly-line machine which constructs plastic bags out of the flat roll of printed packs (while simultaneously filling the bags with your product) then seals the bags.

Customers often use these packages for single-serving drink mixes. The shape is convenient for consumers to pour contents into a narrow opening, such as a water bottle. Since it’s smaller than a sugar pack, another added benefit is the reduced impact on the environment. These packs are so small that we’re able to print them more quickly, keeping the costs per-stick pack low.

What materials are available for flexible packaging?

Graphics and text are printed right onto paper or film material that is specifically designed for flexible packaging. Paper works great with solids and powders and tends to be less expensive than film. Gels and lotions, however, should be packaged in film packets as it provides a better protective barrier and is more flexible against bending and twisting. Both materials create an airtight seal which not only protects the contents but also reduces spoiling or tampering.